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X-ORIGINAL-URL:https://ociesmallbusiness.org/
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UID:MEC-59a487d990cb3421411d85f2e98fde24@ociesmallbusiness.org
DTSTART:20240807T190000Z
DTEND:20240807T200000Z
DTSTAMP:20240725T234300Z
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CREATED:20240725
LAST-MODIFIED:20240726
SUMMARY:Lunch & Learn: Digital Marketing
DESCRIPTION:\nBoost Your Business Revenue\n\n\n\nJoin the OCIE SBDC Marketing Center experts throughout August to discover top digital and social platforms and learn how to attract buying customers. Whether you attend one lunchtime session or all of them, you’ll walk away with strategies to boost your sales!\n\n\n\nWeek 1: How to Win Online in 2024\n\n\n\n\nLearn the standards your business needs to meet in order to keep up with competition\n\n\n\nMatch your online presence to your brand personality\n\n\n\nOptimize free digital business profiles\n\n\n\n\nWeek 2: Understanding Google Search\n\n\n\n\nIncrease and optimize your website traffic\n\n\n\nUnderstand how users navigate your website\n\n\n\nLearn your traffic demographics in seconds\n\n\n\n\nWeek 3: Using Social Media to Grow Your Business\n\n\n\n\nCreate a powerful and engaging Instagram account, including content creation (posts, stories, reels) and tips for hashtags, sharing, and reposting\n\n\n\nUse Facebook to build awareness, generate leads, and use analytics to adjust your content and strategy\n\n\n\nBuild a robust content calendar to plan for weeks in advance\n\n\n\n\nWeek 4: Leveraging AI to Develop Compelling Content\n\n\n\n\nCaptivate audiences by using language localization\n\n\n\nMake videos like the pros using CapCut and Canva\n\n\n\nCreate avatars for your videos\n\n
URL:https://ociesmallbusiness.org/events/lunch-learn-digital-marketing/
ORGANIZER;CN=:MAILTO:
CATEGORIES:Marketing
LOCATION:Webinar
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