Home Events How to Price for Maximum Gain

How to Price for Maximum Gain

One of the key decisions that you will make is how to price your products and services.

This is key to obtaining a competitive advantage and growing your bottom line.

This workshop will cover the following areas:

  • Value Creation, Capture, and Sustainment
  • Cost vs Pricing
  • Whole vs Online vs Retail
  • Value Proposition
  • Perceived Value (Brand presentation)
  • Price concepts (Sensitivity, Elasticity, Discrimination, Bundling, Structure)
  • Discounts and Allowances
  • Types of pricing (Volume, Transactional, Cost plus, Recurring, Line Item, Fixed, Variable, etc.)
  • Price Competition Matrix
  • Price Quality Quadrant Analysis

Date

Nov 17 2021
Expired!

Time

12:00 pm - 1:00 pm

More Info

Register here!

Location

Webinar
Category

Organizer

SBDC Digital Marketing Lab
Register here!

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