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CA Shop Small: Launch, Grow, and Thrive – Your Roadmap to Online Success

Unlock the potential of your business with CA Shop Small’s comprehensive 7-week program designed to guide entrepreneurs and established businesses toward online success. Whether you’re just starting out or ready to expand your online footprint, this program offers tailored paths to fit your business stage:

  • Path 1Start Your Journey – Designed for pre-venture entrepreneurs ready to launch their online business. You’ll begin from day one, mastering the essentials of setting up and growing your digital storefront.
  • Path 2Build Your Online Presence – For established businesses with little to no online presence, this accelerated path will equip you with the tools and strategies to bring your business online and make an impact.
  • Path 3Join the Digital Community – Already have an online presence? This path is for established businesses that want to expand their reach by joining CA Shop Small and connecting with a supportive community of like-minded entrepreneurs.

The first weeks will focus on foundational skills for launching online ventures (Path 1), with specialized sessions for Path 2 and Path 3 participants to seamlessly integrate into the program, enhancing their existing operations with proven online growth strategies. No matter where you are on your journey, this program offers actionable steps to help you launch, grow, and thrive in today’s digital marketplace.

Program Schedule:

  • Main Training Session:

Day: Mondays

Time: 6:30 PM – 8:00 PM

  • Optional Hands-On Workshop:

Day: Wednesdays

Time: 12:00 PM – 1:00 PM

Program Structure:

  • Week 1 (Jan 20 – Jan 24): Introduction to Online Business
  • Week 2 (Jan 27 – Jan 31): Product Sourcing and Pricing
  • Week 3 (Feb 3 – Feb 7): Store Setup and Branding
  • Week 4 (Feb 10 – Feb 14): Payment, Shipping, and Inventory Management
  • Week 5 (Feb 17 – Feb 21): Marketplace Guidelines and Marketing Launch
  • Week 6 (Feb 24 – Feb 28): Review and Final Setup
  • Week 7 (Mar 3): Virtual Launch Party, Live Q&A, and Networking

This 7-week program begins on January 20, 2025, with live, interactive sessions and optional hands-on workshops to deepen your skills. The schedule allows for flexibility:

  • Pre-Ventures: Attend all sessions from Week 1.
  • Established Businesses (New to Online): Start in Week 3 (Feb 3).
  • Established Businesses (Already Online): Join from Week 4 (Feb 10) to leverage marketplace strategies and join the CA Shop Small community.

Date

Jan 20 2025

Time

6:30 pm - 8:00 pm

More Info

REGISTER HERE

Location

Webinar
Category
REGISTER HERE

CA Shop Small: Launch, Grow, and Thrive – Your Roadmap to Online Success

Mike Daniel is the network director of the Orange County Inland Empire SBDC Network, which assists aspiring entrepreneurs and current business owners throughout Orange, San Bernardino and Riverside counties. Mike was formerly the director of the SBDC office at Long Beach City College. As business owner and entrepreneur himself, he started his career as the owner of a Rocky Mountain Chocolate Factory location in Manhattan Beach and went on to open a second location in Long Beach in 2001. In 2007, Mike sold the Manhattan Beach store for an above-market offer then invested in several additional locations as a minority shareholder. Mike further expanded his candy empire with venture located in Shoreline Village in Long Beach called Sugar Daddies Sweet Shoppe, based on fill-it yourself candy options.

Mike has a bachelor’s degree in Business Administration from California State University, Fullerton.