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Are you interested in starting your own food business? SBDC EATS is a program that helps you learn what it takes to do so! Through this program, you will be guided through the necessary steps to plan, build, and launch your food business and products in the marketplace. SBDC EATS will be taught in a hybrid format (online & in-person). This fast-paced course will help you in developing your business idea to start up your business in the food industry.

During the program, you will learn:

Going from Idea to Concept

  • Do you have what it takes?
  • Steps to starting your food business
  • Types of food businesses
  • Competition
  • Your niche
  • Market Research

Setting up your Business

  • The different business entities
  • Pieces you need to set up your business
  • Licensing and permits

Honing in on your Offerings

  • Your offerings
  • Recipes
  • Inventory
  • Pricing and costing

Starting to Sell

  • Cottage permits
  • Selling at events
  • Managers Certification

Managing your Business

  • Accounting methods
  • Financial Projections
  • Access to Capital

Getting the Word out

  • Marketing your business
  • Establishing your online presence
  • Steps to stand out and shine in a crowded market
  • Measuring your success

Through this program, you will have the opportunity to be aligned with one of our food consultants and to schedule consultation sessions to discuss moving forward towards the launch of your business. You will be required to attend all six sessions.



*In-person meetings will take place in Santa Ana, CA and attendance will be mandatory at all sessions.

Friday: January 20, 10 am-12 pm (Online)

Friday: January 27, 10 am – 12 pm (In-Person) Field trip at 4th Street Market- 201 E 4th St, Santa Ana, CA 92701

Friday: February 03, 10 am – 12 pm (Zoom)

Friday: February 10, 10 am – 12 pm (Zoom)

Friday: February 17, 10 am – 12 pm (Zoom)

Friday: February 24, 9 am – 12 pm (In-Person) Graduation event at 4th Street market – 201 E 4th St, Santa Ana, CA 92701


* Registration closes on Tuesday, January 17 at Noon.

** All applicants will be notified of selection status by January 17, 2022 via email after registration closes.


Jan 20 2023


10:00 am - 12:00 pm

More Info

Register Here




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