SBDC EATS: In Collaboration with the City of Anaheim

Tuesdays: February 24 – March 31, 2026 I 10 a.m. – Noon

*See schedule below for full details.

Are you interested in starting your own food business in the City of Anaheim? Brought to you in collaboration with the OCIE SBDC and the City of Anaheim, SBDC Eats is a program that helps you learn what it takes to do so! Through this program, you will be guided through the necessary steps to plan, build, and launch your food business and products in the marketplace. SBDC EATS will be taught in a hybrid format (online and in person).

This program is offered in English and Spanish.

During the program, you will learn:

Going from Idea to Concept

• Do you have what it takes?
• Steps to starting your food business
• Types of food businesses
• Competition
• Your niche
• Market research

Setting up Your Business

• What are the different business entities?
• The pieces you need to set up your business
• Licensing and permits

Honing In on Your Offerings

• Your offerings
• Recipes
• Inventory
• Pricing and costing

Starting to Sell

• Cottage permits
• Selling at events
• Managers certification

Managing Your Business

• Accounting methods
• Financial projections
• Access to capital

Getting the Word Out

• Marketing your business
• Establishing your online presence
• Steps to stand out and shine in a crowded market
• Measuring your success

This program culminates in a celebratory Graduation & Showcase Event, where each participant will have the opportunity to feature their food products in a curated private market setting. This is a special moment to invite friends, family, and community supporters to experience your business firsthand. Graduates will be recognized, celebrated, and receive exclusive perks as they officially launch their food business into the marketplace.

Through this program, you will be aligned with one of our food consultants for personalized assistance and to discuss how to move forward toward the launch of your business. You will be required to attend all sessions in order to participate in the graduation showcase event.

Program Schedule:

Session 1: Tuesday, February 24 I 10 a.m. – Noon (In Person)

• Brookhurst Community Center: 2271 Crescent Ave, Anaheim, CA 92801

Session 2: Tuesday, March 3 I 10 a.m. – Noon (Zoom)

Session 3: Tuesday, March 10 I 10 a.m. – Noon (Zoom)

Session 4: Tuesday, March 17 I 10 a.m. – Noon (Zoom)

Session 5: Tuesday, March 24 I 10 a.m. – Noon (Zoom)

Session 6: Tuesday, March 31 I *8:30 a.m. – Noon (In Person)

• Brookhurst Community Center: 2271 Crescent Ave, Anaheim, CA 92801

** Please note that attendance is MANDATORY at ALL sessions **

Only those who attend the sessions live will receive the slide deck and a link to the webinar recording.