Social Media Strategies to Engage Your Customers

Friday, April 7 | Noon – 1 p.m.: Facebook /Instagram Ads and More

Topics will include all the basics of Facebook Ads and the difference between a traffic campaign and a conversion. Learn how to set up a powerful Instagram account and bio for your business to build your brand and convert your followers into paying customers.

Friday, April 14 | Noon – 1 p.m.: TikTok/Instagram Reels

Topics include properly setting up TikTok and Instagram Reels business accounts; creating compelling videos, including how to add sound and captions and edit your video; and advertising your video for maximum impact.

Friday, April 21 | Noon – 1 p.m.: Creating a Content Calendar for Your Business

During the session, you’ll learn how to use a social media calendar to communicate effectively with your clients, which will lead to additional sales. We will walk through when and how often to communicate, how to maximize messaging for sales increase, and what free tools you can use to create, manage, and message.