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Use AI with Retargeting to Find More Customers

Discover strategic insights and practical tips on maximizing small business growth by using AI.

Artificial intelligence (AI) retargeting has been used by large-scale online platforms for many years. Now you can harness the power of AI for your small business and generate personalized ads in real-time based on factors such as user demographics, browsing history, and recent interactions.

By leveraging AI, you can set up retargeting campaigns that are highly targeted, personalized, and efficient, ultimately driving better results and ROI.

Date

Sep 24 2024

Time

4:00 pm - 5:00 pm

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Use AI with Retargeting to Find More Customers

Mike Daniel is the network director of the Orange County Inland Empire SBDC Network, which assists aspiring entrepreneurs and current business owners throughout Orange, San Bernardino and Riverside counties. Mike was formerly the director of the SBDC office at Long Beach City College. As business owner and entrepreneur himself, he started his career as the owner of a Rocky Mountain Chocolate Factory location in Manhattan Beach and went on to open a second location in Long Beach in 2001. In 2007, Mike sold the Manhattan Beach store for an above-market offer then invested in several additional locations as a minority shareholder. Mike further expanded his candy empire with venture located in Shoreline Village in Long Beach called Sugar Daddies Sweet Shoppe, based on fill-it yourself candy options.

Mike has a bachelor’s degree in Business Administration from California State University, Fullerton.