CalOSBA logo final for dark bkgd

The California Pavilion:
A State Ready for Business

21st World Korean Business Convention

October 11-14, 2023
Anaheim Convention Center

800 W. Katella Ave.
Anaheim, Calif. 92802

Welcome to the California Pavilion: A State Ready for Business

For the first time, the World Korean Business Convention will be hosted in the USA. As the largest annual business convention for Korean business leaders worldwide, this event offers bi-national business collaborations, investments, distributions, and partnership opportunities, with an expected attendance of 3,500 business leaders, including 1,500 Korean entrepreneurs from 60 different countries.

Managed by the Orange County Inland Empire Small Business Development Center Network (OCIE SBDC) in partnership with the California Office of the Small Business Advocate (CalOSBA), the California Pavilion provides a dedicated space for small businesses seeking international trade assistance and resources. Featuring fourteen federal, state and local agencies and organizations, the California Pavilion offers participants the opportunity to participate in no-cost consulting, matchmaking meetings, and hourly presentations on international trade support, resources, and subsidies.

Request your exhibit pass today, and plan to join us at the convention Wednesday, October 11 through Friday, October 13. 

Before the Convention

Get ready for the California Pavilion at the World Korean Business Convention by joining our pre-convention virtual training events and virtual matchmaking opportunities!

Prior to the highly anticipated World Korean Business Convention in October, the OCIE SBDC and our pavilion partners will offer a series of training webinars designed to move your business forward. These informative sessions, scheduled to start in September, will cover various growth opportunities, subsidies and resources offered by federal, state, and local governments, and programs facilitating connections between California businesses and their Korean counterparts.

Register for our training webinars! 

Our OCIE SBDC Global Trade Team is dedicated to your success. That’s why we’re offering personalized 1:1 no-cost consulting, perfectly tailored to complement the training and matchmaking opportunities leading up to the conference. We want to ensure you’re fully prepared to make the most out of this international business opportunity.

Schedule an intake appointment and get aligned with an OCIE SBDC Global Trade Consultant!

We have partnered with multiple organizations to bring you virtual matchmaking opportunities. Starting from the first week of September until the start of the convention, these virtual matchmaking sessions provide a unique chance for California and Korea-based businesses to meet potential partners, manufacturers, retailers, and distributors. By establishing initial connections beforehand, you’ll have the advantage of fostering deeper relationships during the convention, resulting in even greater matchmaking success.

Get matched with a resource prior to the convention. 

During the Convention

Experience the Ultimate Opportunities at the California Pavilion

Get ready to maximize on your experience at the World Korean Business Convention with the California Pavilion as your gateway to success. Our goal is to make the California Pavilion the rock-star of the convention, offering a multitude of resources, matchmaking opportunities, personalized 1:1 no-cost consulting, and showcasing speakers and presenters. Brace yourself for non-stop programming, round-the-clock matchmaking, and exciting new opportunities presented every hour on the hour.

Matchmaking is our specialty, and we’re committed to facilitating successful connections between California and U.S.-based businesses seeking trade opportunities in Korea. Through collaboration with CalOSBA, DGS, and various state and federal partners, we aim to arrange as many one-on-one appointments as possible, tailored to your business objectives. The California Pavilion will showcase five private offices, ensuring a conducive environment for productive matchmaking meetings. For those needing language assistance, we’ll provide dedicated translators to bridge any communication gaps.

Get matched with a resource and connect in person at the convention. 

Expand your knowledge and gain a competitive edge through our comprehensive lineup of informational seminars and training programs. Each day at the California Pavilion, our esteemed partners will host engaging sessions, covering topics such as state trade export program grant funding, patent and trademark filings, financing opportunities, insights on doing business in Korea, market research strategies, e-commerce and global online selling, and so much more. These seminars not only educate U.S. and Korean companies about available assistance and resources for international business, but they also create networking opportunities and potential matchmaking prospects for California businesses.

Prepare for meaningful connections and collaborations through our vibrant mixers and gatherings. Each day, we’ll host mixers at the California Pavilion, bringing together government officials, business leaders, and industry experts from the U.S. and Korea. These mixers provide a relaxed environment to meet and greet potential partners, accompanied by hors d’oeuvres, refreshing beverages, and fruitful connections. Look forward to ceremonial signings and a professional atmosphere filled with the excitement of creating new partnerships and opportunities.

Pavilion Partners

Riverside County
Riverside County Office of Economic Development

The California Office of the Small Business Advocate (CalOSBA), in partnership with the Orange County Inland Empire Small Business Development Center Network (OCIE SBDC) will be creating a space titled, The California Pavilion: A State Ready for Business at the upcoming World Korean Business Convention. The convention is expecting more than 100,000 businesses both from Korea, California and from across the globe to be in attendance.

The California Pavilion will display all of the state, federal and local agencies and organizations that assist small business owners with international trade assistance.  During the four-day convention, the California Pavilion will house fourteen agencies and organizations with booth space, have five private offices that will be able to conduct matchmaking meetings, drive traffic with hourly presentations on international trade support and subsidies, provide 1:1 no cost consulting through the SBDC Global Trade Center and host daily mixers with key legislative and leadership officials from the U.S. and Korea.

We are excited for you to be one of the Pavilion Partners that joins us for this four-day event in Anaheim, CA from October 11-14.  Your organization adds a tremendous value to the trade community, and we would like to make sure that you are highlighted with a booth space, an opportunity to present all of your available offerings and a chance to bring your clients to the trade convention. 

As a Pavilion Partner, here is what will be included:

  • A booth space that is within the California Pavilion 
  • Five VIP tickets for you and your team members to attend the convention
  • Access to the California Pavilion VIP receptions
  • Access to the California Pavilion matchmaking offices
  • Complimentary tickets to all of your clients
  • Information on all businesses that engage with the California Pavilion

Here is what you will need to provide:

  • Dedicated person(s) that is in your assigned booth space from 9am-5pm during the show hours (October 11-13)
  • One presentation (15 minutes) each day in the training portion of the California Pavilion
  • Host at least one pre-conference training webinar(s) in September and October
  • Assist in marketing the event to your client and partner base

For questions or additional information, please contact:

Manal Richa

Director, OCIE SBDC Global Trade Center

Promotional Partners

We cordially extend an invitation to you to become a valued Promotional Partner of The California Pavilion. Taking place over four days, this event is set to be hosted at the Anaheim Convention Center from October 11 to 14. With your organization’s contributions to the trade community, we are thrilled to have you play a pivotal role in both the pre-convention and at-convention activities. We encourage you to share the wealth of The California Pavilion pre-convention and at-convention activities with your team and database.

As a Pavilion Promotional Partner, your benefits include:

  • Your logo showcased prominently on the California Pavilion web page, showcasing your affiliation with this exceptional initiative;
  • Access to all promotional materials, empowering you to extend this unique opportunity to your valued database;
  • Access to a complimentary exhibit pass tickets, granting both your team and your valued clients access to the KWBC exhibit and the engaging activities hosted within The California Pavilion, from October 11 to October 14, 2023;
  • Invitation to your businesses to apply and participate in The California Pavilion matchmaking opportunities;
  • Virtual matchmaking sessions will be available from September 2023 until the start of the convention, allowing California and Korea-based businesses to meet potential partners, manufacturers, retailers, and distributors online;
  • Unrestricted access for your entire team, along with your clients and database, to all the enlightening California Pavilion pre-convention webinars. Explore The California Pavilion collection of webinars.

To make this partnership official, we request the following from your end:

  • Kindly forward your organization’s logo to;
  • Join forces with us in amplifying the event’s reach by actively marketing it to your clients, businesses, and databases.

Your participation as a Promotional Partner is instrumental in shaping The California Pavilion’s success story. Thank you for considering this opportunity to collaborate and contribute to The California Pavilion’s grand success.

Should you have any questions or require further information, please contact:

Manal Richa

Director, OCIE SBDC Global Trade Center

Subscribe now

Sign up to stay updated on the latest news and resources!

Select list(s) to subscribe to

By submitting this form, you are consenting to receive marketing emails from: OCIE SBDC, 800 N. State College Blvd., Fullerton, CA, 92831, You can revoke your consent to receive emails at any time by using the SafeUnsubscribe® link, found at the bottom of every email. Emails are serviced by Constant Contact