Retail Ready: A Six-Week Roadmap to Selling in Stores
Wednesdays I September 30 – November 4, 2026 I 2 – 4 p.m. PST
Ready to take your product-based business beyond online sales? This six-week program is designed for beauty, apparel, accessory, and lifestyle brands looking to break into retail and build a strong omnichannel presence. Learn what it takes to get on store shelves, master your pitch to buyers, and develop a scalable retail strategy.
By the end of this program, you’ll have the tools, knowledge, and confidence to land retail partnerships and scale your business successfully. The program culminates in an exclusive in-person event, where you’ll showcase your products in a mock trade show setting.
Schedule and Topics:
Session 1: Wednesday, September 30 I 2 – 4 p.m. (Zoom)
- Retail Readiness & Financials: Ensure your pricing, margins, packaging, and compliance meet retailer expectations.
Session 2: Wednesday, October 7 I 2 – 4 p.m. (Zoom)
- Perfecting Your Pitch & Retail Outreach: Create a compelling pitch deck, learn how to connect with buyers, and navigate retail negotiations.
Session 3: Wednesday, October 14 I 2 – 4 p.m. (Zoom)
- Omnichannel Success: Integrate retail with your direct-to-consumer (DTC) strategy to drive brand awareness and customer loyalty.
Session 4:Wednesday, October 21 I 2 – 4 p.m. (Zoom)
- Scaling & Expanding Retail Partnerships: Learn how to evaluate performance, manage inventory, and expand into new retail channels.
Session 5: Wednesday, October 28 I 2 – 4 p.m. (Zoom)
- Preparing for Buyer Events: Develop professional materials, refine your pitch, and get ready to present to industry buyers.
Session 6: Wednesday, November 4 I 12 – 4 p.m.* (In Person – Fullerton, CA)
*Address to be announced; time includes participant’s setup and breakdown.
- Mock Trade Show: Showcase your brand in a live mock trade show setting and establish valuable industry connections and feedback.
- Please note that attendance at all sessions is mandatory to participate in the mock trade show.
Limited spots are available – register today!
*Please note that only attendees who join our sessions live will receive access to the webinar’s recording.
