
Veteran Entrepreneur Business Start
Calling all Veteran entrepreneurs! Successfully launch your businesses with this program as we cover topics on business planning, finance, market analysis, digital marketing, social media, licenses, permits, and more. Veteran Entrepreneurs Business Start is specifically focused on military veterans that are looking to start their first business. At the completion of the program, eligible participants can apply for a County of Riverside grant of $2,500.
Week 1: Introduction to Business Ownership
• Entrepreneurship
• Naming your Business Names
• An Overview of Licensing & Permits
Week 2: Market Analysis & Customer Discovery
•Customer Discovery and Identifying Target Markets
• SWOT Analysis
• Federal Contracting Marketplace
• State and County Contracting Marketplace
• Contracting Programs for Veterans
• An Overview of HUBZones
Week 3: Business Planning
• Business Plan Review and Development
• Organization and Management Plan
• Operations Plan
• Marketing Plan
• Financial Statements
Week 4: Financial Literacy-Presented by AmPac
• Financial Literacy
• Access to Capital
Week 5: Digital Marketing & Social Media
• What is Marketing
• Advertising
• Search Engine Optimization (SEO)
• Website
• Customer Journey
• Email Marketing
• Social Media
• LinkedIn/Facebook/Instagram/YouTube/Pinterest/TikTok
Week 6: Legal Considerations
• Veteran Business Ownership & Control
• Limitations on Subcontracting
• Affiliations
• Service-Connected Disability
• Conflicts of Interest
• Ethics in Contracting
• Intellectual Property (Trademarks)