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Main Street Digital Marketing Program

A 5-part series to expand your knowledge with hands-on instruction to increase your digital marketing presence.

Five – 2 hour cohort workshops, must attend all sessions!

Session 1 – November 15th 3-5PM

During this session we will cover:

  • Learn the critical components and standards for a great online presence
  • Google Analytics and how to leverage insights to grow your business
  • Case studies of businesses with a successful online presence

Session 2 – November 22nd 3-5PM

During this session we will cover:

  • Setting up and Optimizing Google Business and your website for lead generation
  • Utilize great reputation strategies to have your customers drive a strong online reputation
  • Analyze competitors online to maximize strengths and shore up weaknesses
  • Optimize your website with the right keyword strategy

Session 3 – November 29th 3-5PM

During this session we will cover:

  • Identify the strongest social media platforms for your business
  • Customize and personalize social media automated messages to your potential customers
  • Learn social media tips to increase discovery of your business

Session 4 – December 6th 3-5PM

During this session we will cover:

  • Grow and leverage your business reputation
  • Turn bad reviews into positive interactions for your business
  • Review sites, the art of choosing the right ones for your business

Session 5 – December 13th 3-5PM

During this session we will cover:

  • Tying it all together into a comprehensive market strategy
  • Develop a buyer persona for VIP customers
  • Create an overall content plan


Nov 15 2022


3:00 pm - 5:00 pm

More Info

Register here




Inland Empire SBDC

Other Organizers

SBDC Digital Marketing Lab
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