It has been said that the marketing mix, or the 4 P’s of marketing: Product, Price, Promotion and Place, were important to a business’s success.
But, a recent blog by Aaron Young, CEO of Laughlin Associates talked about a new set of P’s; the 5 P’s of Long Term Prosperity: Purpose, Preparation, Protection, Passion and Profits, that were equally part of a business’s success.
Check out the full article here: https://laughlinusa.com/blog/index.php/the-5-ps-of-long-term-prosperity
To sit down with Louisa Miller, IESBDC Business Consultant, to talk about what your 5 P’s of Long Term Prosperity are, contact the Victorville Office today for an appointment.